Strive for Excellence


Provide ethical and economical apparel sourcing solutions to our customers while meeting the expectations of other stakeholders.

Core Values

  • To be a pioneering, dynamic and value driven, apparel designer, producer and manufacturer.
  • To play a leading role in establishing apparel industry benchmarks and exceeding standards.
  • To be reputed for its above average working conditions, labour and health and safety policies.
  • Embrace newer technologies, trends and directions in order to provide service and product excellence
  • To reward all stakeholders in a mutually beneficial manner, underlined by a commitment to environmentally friendly and ethical working practices
  • To continually recognize innovation, dedication, passion and commitment at all levels
  • To be a recognized contributor to the GDP of Bangladesh whilst empowering the national economy in greater societal advancement

It All Starts With A Simple Desire